The Office for Product Safety and Standards has issued a Product Safety Alert for baby self-feeding pillows and prop feeders presenting a risk of serious harm or death. Consumers, local authority trading standards and businesses are asked to take specific action to cease use or remove them from the market.
Consumers
Consumers should immediately stop using these products and dispose of them safely.
Risk Description
Baby self-feeding pillows are designed to enable babies to bottle feed without the assistance or supervision of a caregiver. This creates a risk of serious harm or death from:
- Choking on the feed
- Aspiration pneumonia
Background
Baby self-feeding pillow products are designed to enable a baby to be positioned on its back and attached to a bottle so that it may self-feed without the assistance of a caregiver holding the bottle and controlling the feed. This is inconsistent with NHS guidance in relation to safe bottle feeding.